Like the name of the brand "Stop the water while using me!" implies, it is important for this German brand that as little water as possible is wasted and water is protected as a resource. As a result, 1% of revenues will go into global water projects. A separate initiative called "GOOD WATER PROJECTS" was also set up with the goal of making clean and safe water accessible where there is none.

In the animal-free "Stop the water while using me!" You are guaranteed to find no synthetic ingredients and fragrances, as well as no paraffins, silicones or microplastics. They are made from all-natural, biodegradable ingredients.

In addition, care is taken to reduce the plastic consumption of the products to a minimum, in order to pursue the zero waste idea.